- Graphic design
- Web design & development
FDG were commissioned by Green Shoots Communications Ltd to re-design and develop the Price Forbes & partners website to better reflect this rapidly expanding (re)insurance broker. There was a strong desire for a more contemporary feel, and the ability for the in-house marketing function to manage content throughout the site. FDG helped to define the requirements and designed a dynamic website with bespoke CMS (Content Management Solution), and cross linking of similar services to help promote a more cohesive approach where the emphasis is very much on the client.
Following on from the website project, FDG and Green Shoots have together defined brand guidelines for Price Forbes & Partners, and created a suite of stationery, brochures and marketing collateral.
Price Forbes & Partners is an independent, specialist Lloyd’s broker based in the heart of London’s insurance sector, trading with all of the major international insurance and reinsurance markets in London, Bermuda and Europe.
Having established a good relationship with Price Forbes through Green Shoots Communications, FDG were invited to develop a “Brand evolution” affecting material across a number of different marketing channels.